To promote the fact that the Galaxy S5 is waterproof they challenged people to jump in the water to take a selfie, then they would get to keep the phone. Great campaign idea.
A story about a girl who writes stories. With a cameo by an HP laptop.
This short oozes style and quality, from the impeccable sound design and narration, to the creative cinematography which features slow mo, speed ramped gimbal footage, hyper-lapse, and some of the most stunning moving street portraiture.